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Discover BY FOUTAS

Notre histoire

BY FOUTAS was born, in 2018, from the desire to promote Tunisian handicrafts through an elegant, colourful and modern product: The Fouta.


Traditional towel of the Tunisian hammams for several centuries, the fouta is today considered as a real alternative to the bath or beach towel. Thin, it dries very quickly and takes up little space. Very elegant and colourful, it also decorates your home as a bedroll, tablecloth or blanket.


Our foutas are woven from 100% cotton by artisans who passionately carry on the heritage and skills of their families. The fringes are hand-knotted by local craftswomen who work from home and support their households.
Concerned about our impact, we sell foutas designed with 100% recycled cotton yarns, without chemical additives and certified GRS and OEKO-TEX, coming from the manufacturing surplus of international ready-to-wear brands. We favour low-polluting modes of transport such as boat and our packaging comes from sustainably managed forests.

We attach a great deal of importance to all these elements, which give our production a responsible and socially committed character.
We became the leading French brand in the premium and eco-responsible fouta sector and the main French distributor of foutas from Tunisia.
We offer a wide range of products and we deliver worldwide thanks to an optimized and reliable logistics.

Jeune femme allongée sur fouta de plage
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