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A virtuous model

Hand woven, our foutas are designed with recycled cotton from surplus of ready to wear brands.

The fringes are hand-knotted by local craftswomen working from home to provide an income for their households.

Concerned about our ecological footprint, we ship your foutas in eco-responsible packaging and are members of 1% For The Planet.

Why our foutas are different?

1% more for the planet thanks to you and us.

We are members of the international 1% for the Planet collective and donate 1% of our annual sales to several environmental associations.

Our aim is to give priority to funding projects that protect and safeguard marine ecosystems.

1% for the planet logo - BY FOUTAS

Want to personalize your foutas? BY FOUTAS takes care of everything.

You can have foutas embroidered in just a few clicks from the pages of each fouta model. Alternatively, go to the "personalization" section. Our workshop, based in France, will embroider your messages with care.

Customize a fouta

foutas for your company, your works council or an association?

You want to please your employees and customers. Choose high-quality embroidered foutas for your company, works council, association, etc.


Delighted customers!

Your feedback is invaluable to us!
With over 1,000 reviews and an average rating of 4.8/5 on Trustpilot, BY FOUTAS has established itself as the best online fouta brand!

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Woman wearing a blue chevron beach fouta in her hands - BY FOUTAS

What is a fouta ?

The foutas were originally Indian fabrics or pieces of cloth. It is in Tunisia that the fouta then experienced a lightning development to become the traditional towel for the sauna, the hammam and the spa. Nowadays, the fouta has become the essential summer accessory for sunbathing and drying off on the beach or at the swimming pool, and is now sold all over the world.

Most often conceived in cotton, a fouta distinguishes itself from the other beach and bath towels by its size of 100x200 cm and by fringes hand-rolled at each end. Its different weaving methods (flat, honeycomb, herringbone, etc.) give it finesse and lightness for a very fast drying. If the fouta towel was originally a hammam towel, it is now mostly used as a beach towel, bath towel or pareo. Discover how foutas are made on our blog.

The fouta also exists in size XXL and BY FOUTAS is the specialist of this format. Measuring 200x300 cm, the fouta XXL or maxi fouta can be used as a family beach fouta or picnic tablecloth outside. It can also integrate your interior in throw of sofa, throw of bed, cover of summer, plaid or tablecloth.

Very trendy accessory for many years, the fouta is a good gift idea especially when it is personalized. For a birthday, Christmas, a birth, Mother's Day or any other occasion, offering an embroidered fouta always makes a good effect. To learn more, please read our article on personalized foutas.

At BY FOUTAS, we have chosen to sublimate the fouta and to adapt it to the challenges of eco-responsibility. All our models of beach foutas and XXL foutas are woven in 100% recycled cotton in Tunisian artisanal workshops. They are then transported to the homes of craftswomen who knot the fringes by hand and thus provide an additional income for their households. In order to fight against the over-consumption of paper and plastic, we only use recyclable packaging, which is itself produced by a recycling process. They can also be used in case of product return.

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